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FreedomPop goes back to its low cost roots with $15 Unreal Mobile launch

FreedomPop, one of the pioneers of the WiFi-first MVNO model in the USA, is to launch a new brand called Unreal Mobile, offering unlimited services from $15 a month. The company believes Sprint, its MVNO host, will not be in a position to prevent its disruptive move, because it is tied up in the merger process with T-Mobile USA. “A year ago, there was no way Sprint would have allowed us to offer Unreal,” said Mauricio Sastre, SVP of strategy and carrier relations. “Today, however, their hands are tied, as Sprint and T-Mobile are held up in regulatory approvals contingent on their ability to demonstrate that competition won’t suffer. Given that FreedomPop’s platform is enabling large companies like Dish to…

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